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Technological innovation leads to greater efficiency: a simple maxim that seems to carry the force of law. But you don’t have to scratch deep to find other effects of innovation.

Hoping to stave off riots, Pennsylvania officials separated the red and white wines.

You can read books to discern those effects, including Nicholas Carr’s The Big Switch or David Noble’s Forces of Production.

No time to read? Stroll into a Pennsylvania supermarket and gawk at a wine kiosk (left), a frightening cross between a vending machine, an ATM and a prison, brought to us by the Pennsylvania Liquor Control Board.

Anyone care to argue that this technology is the most efficient way to sell wine? The machine obviously serves other purposes, mostly having to do with control–and they haven’ t even been very good at that.

In this case, technology’s other purposes are obvious. Other cases are less obvious, which allows me to circle back to highways, my original inspiration for blogging this year. Highways are synonymous with freedom. But why?

 

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